The client’s brand identity, rooted in his cinema production company, is shaped by a meticulously chosen blue. He specifically requested the incorporation of this hue into the project. This distinctive colour, carefully chosen for both visual impact and accessibility, permeates the entire website. Strategically, it highlights key elements, maintains visual consistency, and plays a pivotal role in reinforcing brand recognition with a focus on inclusivity.




       To enhance the visual appeal and align with the overarching themes of philosophy, cinema, and photography, we opted for a minimalist approach. We exclusively featured the Greek letter PHI and a rendering of "The Death of Socrates" painting. These illustrations seamlessly blend abstract concepts from the respective fields, establishing a singular visual language for Mr. Erman's website.

 

       Crafting the design system for UI components to embody the minimalist and intellectual theme, we employed clean lines, subtle shadows, and modern typography. The goal was to create an intuitive and user-friendly interface that aligns with the principles of minimalism. Interactive components were designed with user engagement in mind, encouraging visitors to explore articles, multimedia content, and contribute to the dynamic community envisioned by the client.